Most executives at some point in their careers will have to make a PowerPoint presentation. Fortunately or unfortunately, depending on how you look at it, I've had the opportunity to see numerous presentations both good and bad in addition to the many that I've done myself. Based on these experiences, I recommend the following for anyone interested in public speaking:
Know your audience prior to giving your talk. People coming to hear presentations want to know what value will this talk provide them. Understanding your group will help accomplish this task. Provide examples or cases relevant to your audience to make the topics easier for your listeners to grasp.
Visit the room before the event. Knowing the environment builds confidence. Visiting the room before the talk also helps prevent problems related to technology malfunctions, etc.
Smile during the talk. See a nice smile and you'll see people become engaged. It's inviting, yet many people seem to have trouble smiling when getting in front of groups.
Use eye contact and avoid reading off of your PowerPoint slides. Eye contact makes people feel like you're speaking directly with them and engages the audience. Start with the left side of the room, make eye contact for a few seconds, then move your eyes to the middle of the room, repeat the process, and then work the right side of the room. Do this throughout the presentation.
Speak slowly and clearly. Prior to speaking, practice in front of a mirror and tape yourself to hear how you're coming across. Have others critique you in a dress rehearsal presentation to make sure you're coming across the way you want. Get a good grade in front of your peers and you're on your way to a successful presentation when it's time to go live.
Provide an agenda. People like getting an overview before getting into the details and providing an agenda accomplishes this. It is like serving an appetizer before the main course.
Keep to your allotted time. It is rude to go over or under your scheduled time. If you're supposed to present for 90 minutes, keep it to 90 minutes.
Use graphics to enhance your slides. Pictures, slides, and charts can all be effective tools to get your points across. Make sure you cite your sources properly. Tools including Flickr and Slideshare can be helpful. Both sites allow free access to pictures and power point slides used by others provided you credit the source.
Another effective tool that can be used to enhance presentations is humor. Making people laugh eases anxiety for speakers and listeners. Video and music are also effective tools that can be used to engage your group as is asking questions to promote discussion and dialog among the attendees.
John P. Kreiss
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